Adaptive Communication

Sometimes, inspiration comes from the smallest details, or, in this case, the smallest pixels. A huge thanks to Mike  for showing me this lovely piece of visual design, a perfect example of how creativity can protect  a message rather than decorate  it. The Concept: Defensive Design in Marketing Defensive design is about planning for failure, but in a beautiful way. In digital marketing, that means creating emails, websites, and visuals that still work even when something g